Vol. I · No. 1 · Taipei EditionThursday, 14 May 2026 · 2026-W20Last ingest 3d ago · 4/4 feeds
Agency Intel / TW
“Truth · Timing · Tradecraft” — the WPP Media Taiwan review-readiness desk
Network · WPP
Your network · DEFEND lens
WPP · Taiwan
14 verified accounts on the WPP roster
Held by you — ranked by readiness
14 accounts- IKEA Taiwan宜家家居股份有限公司 (IKEA Taiwan) · MNC RetailHeldMindshare Taiwan (media, digital since Dec 2008 — confirmed WPP incumbent); creative agency unverified (NOT Ingka McCann since DFI is separate franchise)since 2008 · 18y-0.4%95
- Colgate-Palmolive Taiwan高露潔台灣 · MNC FMCGHeldEssenceMediacom (WPP / GroupM) global media; Red Fuse Communications (WPP bespoke unit, anchored Y&R/VML) on global creative + productionsince 2014 · 12y-0.4%95
- AstraZeneca Taiwan台灣阿斯特捷利康股份有限公司 · MNC PharmaHeldMindshare (WPP — global media AOR since 2018); creative mixed (VML/WPP, McCann Health/IPG, Saatchi Wellness/Publicis split by therapy)since 2018 · 8y-0.4%95
- Eli Lilly Taiwan台灣禮來股份有限公司 · MNC PharmaHeldWPP (creative — VML, Ogilvy Health, Hogarth production); media mixed (Mediahub/IPG historical)since 2019 · 7y-0.4%95
- HSBC Taiwan匯豐台灣 · MNC FinanceHeldMindshare (WPP / GroupM bespoke HSBC unit)since 2020 · 6y-0.4%94
- Cathay Financial Holding國泰金控 · FinanceHeldOgilvy Taiwansince 2011 · 15y-0.4%91
- ASUS華碩 · TechHeldBates CHI&Partnerssince 2013 · 13y-0.4%91
- The Estée Lauder Companies Taiwan雅詩蘭黛台灣 · MNC BeautyHeldWPP Media (GroupM bespoke ELC unit)since 2026 · 0y-0.4%47
- Johnson & Johnson Taiwan嬌生台灣 · MNC PharmaHeldWPP (CMI Media Group + GroupM/Mindshare) — Innovative Medicine global media; MedTech multi-shop separately; ACUVUE consumer separatesince 2024 · 2y-0.4%45
- Domino's Pizza Taiwan達美樂披薩台灣 (Domino's Pizza Taiwan) · MNC QSRHeldWavemaker (WPP — global media AOR since 2020); WorkInProgress (WIP — bespoke US creative since 2018); TW creative via local shopssince 2020 · 6y-0.4%45
- Yum! Brands Taiwan (KFC + Pizza Hut)百勝餐飲台灣 (KFC + Pizza Hut Taiwan) · MNC QSRHeldMindshare / GroupM (WPP — global media AOR since 2017); KFC creative multi-shop (Wieden+Kennedy US, Ogilvy China, Mother UK); Pizza Hut creative GSD&M (Omnicom) + market-specificsince 2017 · 9y-0.4%36
- American Express Taiwan美國運通台灣 (American Express Taiwan) · MNC FinanceHeldMindshare (WPP — global media AOR since 2018); creative fragmented with Ogilvy (WPP) holding scope, mcgarrybowen (Dentsu) historical, Wieden+Kennedy projectsince 2018 · 8y-0.4%36
- Dell Taiwan台灣戴爾 · MNC TechHeldMindshare (WPP Media)since 2018 · 8y-0.4%36
- Nike TaiwanNike 台灣 · MNC SportswearHeldMindshare (Greater China buying incl. TW); Initiative leads APAC ex-China strategy; PMG global performancesince 2024 · 2y-0.4%30
Other holding groups in Taiwan