Vol. I · No. 1 · Taipei EditionThursday, 14 May 2026 · 2026-W20Last ingest 3d ago · 4/4 feeds

Agency Intel / TW

“Truth · Timing · Tradecraft” — the WPP Media Taiwan review-readiness desk
Dashboard · Roster · MNC QSR · Yum! Brands Taiwan (KFC + Pizza Hut)
№ 104 · The Yum! Brands Taiwan (KFC + Pizza Hut) dossier

Yum! Brands Taiwan (KFC + Pizza Hut)

百勝餐飲台灣 (KFC + Pizza Hut Taiwan)
Parent: Yum! Brands, Inc. (NYSE: YUM)
Readiness
36
Held
Capped at 95. Medium confidence — AOR sourced ≥10y ago — relationship inferred.
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Pipeline status
Your notes · Yum! Brands Taiwan (KFC + Pizza Hut)
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Yum! Brands Taiwan (KFC + Pizza Hut) is on the watch list with a readiness score of 36. AOR 9y with Mindshare / GroupM (WPP — global media AOR since 2017); KFC creative multi-shop (Wieden+Kennedy US, Ogilvy China, Mother UK); Pizza Hut creative GSD&M (Omnicom) + market-specific.

Signal timeline · last 90 days
0 of 0 shown
No signals captured in the last 90 days. Account is monitored daily — next ingest will pick up MOPS filings + RSS hits automatically.
The arithmetic of 36
score breakdown
AOR 9y with Mindshare / GroupM (WPP — global media AOR since 2017); KFC creative multi-shop (Wieden+Kennedy US, Ogilvy China, Mother UK); Pizza Hut creative GSD&M (Omnicom) + market-specificaor_anniversary_5y+36
Total · capped 9536
30-day signal trajectory
0 signals · spend N/A
Intel wedges
0/8
0 of 8 wedges corroborated. Open playbook to research depth →
Recommended posture
Monitor quietly.
No specific wedge identified yet — verify before pitching.